211 buyer actions in 5½ months from a new page.

Results

The first enquiry form arrived on 27 May 2026, 12 days after the page's first recorded visit and five days after the ads started. From 15 May to 31 October 2026, the page brought 211 buyer actions: 97 catalogue downloads, 72 WhatsApp clicks and 42 enquiry forms sent, including about 8 estimated for August 2026 (Google Analytics recorded 34). Buyers also made 3 call-button clicks in October 2026, the first month they were tracked; these are not in the 211.

Recorded by Google Analytics, checked on 10 November 2026. Enquiry forms sent are views of Uni-Tech's thank-you page, which buyers see after sending the form. Buyer actions add up each month's downloads, WhatsApp clicks and forms sent; forms started and call clicks are not in the total. August's WhatsApp figure is low because the event was renamed that month (5 clicks to WhatsApp links were recorded).

August 2026's enquiry forms are estimated because the thank-you page recorded almost none from 3 to 31 August: August's 12 form starts × the share of form starts that ended in an enquiry form in the other months (32 of 38, 84%) gives about 10, of which 2 were recorded.

The ads turned more of their clicks into enquiries as the campaign matured. In June to August 2026, ₹26,800 of Google Ads brought 21 enquiry forms, including about 8 estimated for August, about ₹1,276 each. In September and October 2026, ₹18,308 brought 18, about ₹1,017 each: a fifth less. The share of ad clicks that ended in an enquiry form doubled, from 2.0% to 4.1%, and October had the lowest cost per enquiry so far: ₹902 for each of its 10 enquiry forms from Google Ads, half June's ₹1,806. Over the whole period, 40 of the 42 enquiry forms (including the August estimate) came from Google Ads visits.

Spend, clicks and conversions as reported by Google (the Google Ads campaign we run for Uni-Tech Valves; conversions count only the tag on Uni-Tech's thank-you page, by click date). Page views and enquiry forms recorded by Google Analytics, split by the channel of the visit; five June views from visits that started on the thank-you page are left out. Cost per enquiry is spend ÷ enquiry forms from Google Ads in the same months. Spend is rounded to the rupee, so the months add up to ₹48,015 against the exact ₹48,016.

August 2026's enquiry forms from Google Ads are estimated at about 10 (2 recorded) from the month's 12 form starts and the 84% of form starts that ended in an enquiry form in the other months, and counted as Google Ads because nearly all of this page's enquiry forms come from ad visits.

Uni-Tech's Google Business Profile, which we manage, also brought more buyers to the factory's door than a year earlier. From June to October 2026 the listing had 376 direction requests against 298 in the same months of 2025 (+26%) and 6,808 profile views against 5,391 (+26%). Calls from the listing rose from 126 to 139 (+10%), chat-button taps from 5 to 43, and website clicks were 4% lower (267 against 277). In September and October 2026, months when Google Ads recorded no actions from location or call details, profile views were 49% higher than a year earlier (2,863 against 1,922) and direction requests 40% higher (151 against 108). Across May to October 2026 the listing brought 181 calls, 430 direction requests and 338 website clicks. These are not in the 211 buyer actions above.

Google Business Profile (Uni-Tech Valves Pneumatics, Surat), daily figures added up by month, checked on 10 November 2026. Calls are taps on the listing's call button; website clicks go to Uni-Tech's own website; profile views count each person once a day on Google Search and Maps, added up over the days. Google keeps about 18 months of data and this listing's 2025 figures start on 8 May 2025, so June to October is the like-for-like comparison. The May–August 2026 figures may include some actions from ads, as the Google Ads campaign carried location and call details in those months.