3,198 direction requests and 159 calls from a new Business Profile.
Zero Dimensions has run Puja Car Detailing Studio's Google Business Profile since it went live in October 2025. From October 2025 to October 2026 it recorded 3,198 direction requests and 159 calls, including actions from Google Ads until 20 April 2026 (source: Google Business Profile).
- Client
- Puja Car Detailing Studio
- Industry
- B2B and services
- Services
- Local SEO, Performance marketing
- Result
- 3,198 direction requests and 159 calls from a new Business Profile (Oct 2025–Oct 2026)
Zero Dimensions has run Puja Car Detailing Studio's Google Business Profile since it went live in October 2025. From October 2025 to October 2026 it recorded 3,198 direction requests and 159 calls, including actions from Google Ads until 20 April 2026 (source: Google Business Profile).
The challenge
Puja Car Detailing Studio washes, coats and protects cars from a shop on New Science City Road in Sola, Ahmedabad. Its services include ceramic and graphene coating, paint protection film, colour wrapping, interior cleaning, and denting and painting. Most customers live or work nearby, so the studio needs to show up when people search on Google Maps and then call or come in.
The studio had no Google presence to build on. Its Business Profile recorded nothing until the end of September 2025: no views, calls or direction requests from May to September 2025 (Google Business Profile).
What we did
Ran the Business Profile from its first month
We have managed the profile since October 2025, when it started recording activity. It carries the studio's plain name, "Puja Car Detailing Studio", the primary category "Car wash", the Sola shop address and a link to the studio's website.
Built the website the profile links to
We designed and built the studio's WordPress website. It has a page for each of seven services: ceramic and graphene coating, interior wash, PPF, colour wrapping, accessories, and denting and painting. Each page explains the treatment and its process, answers common questions and ends in an enquiry form that records the car and the service needed. There is also a car-care blog.
Ran Google Ads aimed at visits and calls
From 9 October 2025 we ran a Performance Max campaign set up for store visits and calls. From 11 December 2025 to 20 April 2026 we ran a search campaign. In total the ads cost ₹38,483 and brought 10,069 ad clicks (Google Ads, as reported by Google).
Results
3,198 direction requests and 159 calls in the first 13 months
From October 2025 to October 2026 the profile recorded 3,198 direction requests, 159 calls, 184 website clicks and 10,874 views (Google Business Profile). The profile only went live in October 2025, so we can't compare these with a year earlier.
Most of that came while Google Ads ran. From October 2025 to April 2026 the profile recorded 2,747 direction requests and 8,879 views. In the week of 13 April 2026 it recorded 187 direction requests and 663 views. In the week the ads stopped on 20 April, it recorded 30 direction requests and 103 views.
| Month | Calls | Direction requests | Website clicks | Profile views | Google Ads spend |
|---|---|---|---|---|---|
| May–Sep 2025 | 0 | 0 | 0 | 1 | no ads |
| Oct 2025 | 0 | 146 | 21 | 485 | ₹3,662 (from 9 Oct) |
| Nov 2025 | 0 | 107 | 8 | 323 | ₹4,814 |
| Dec 2025 | 0 | 381 | 29 | 1,196 | ₹5,000 |
| Jan 2026 | 0 | 449 | 25 | 1,351 | ₹4,830 |
| Feb 2026 | 20 | 563 | 23 | 1,764 | ₹7,605 |
| Mar 2026 | 32 | 558 | 27 | 1,897 | ₹7,516 |
| Apr 2026 | 37 | 543 | 26 | 1,863 | ₹5,056 (to 20 Apr) |
| May 2026 | 10 | 77 | 4 | 297 | no ads |
| Jun 2026 | 10 | 59 | 2 | 263 | no ads |
| Jul 2026 | 10 | 49 | 3 | 219 | no ads |
| Aug 2026 | 15 | 76 | 7 | 402 | no ads |
| Sep 2026 | 9 | 108 | 7 | 336 | no ads |
| Oct 2026 | 16 | 82 | 2 | 478 | no ads |
| October 2025–April 2026 (ads running) | 89 | 2,747 | 159 | 8,879 | ₹38,483 |
| May–October 2026 (no ads) | 70 | 451 | 25 | 1,995 | ₹0 |
| October 2025–October 2026 | 159 | 3,198 | 184 | 10,874 | ₹38,483 |
Source: Google Business Profile (call-button taps, direction requests, website clicks and profile views on Google Search and Maps, added up by month), read on 10 November 2026. Ad spend: Google Ads, as reported by Google. Figures for October 2025 to April 2026 include actions from ads.
The numbers behind this chart
| Month | Direction requests | Calls |
|---|---|---|
| Oct 2025 | 146 | 0 |
| Nov 2025 | 107 | 0 |
| Dec 2025 | 381 | 0 |
| Jan 2026 | 449 | 0 |
| Feb 2026 | 563 | 20 |
| Mar 2026 | 558 | 32 |
| Apr 2026 | 543 | 37 |
| May 2026 | 77 | 10 |
| Jun 2026 | 59 | 10 |
| Jul 2026 | 49 | 10 |
| Aug 2026 | 76 | 15 |
| Sep 2026 | 108 | 9 |
| Oct 2026 | 82 | 16 |
Growing again without ads: views up 56% and direction requests up 44%
Since the ads stopped, the profile has grown on its own. Comparing August–October 2026 with May–July 2026, views rose from 779 to 1,216 (up 56%) and direction requests from 185 to 266 (up 44%). Calls rose from 30 to 40 (up 33%), and generic searches that showed the profile rose from at least 135 to at least 242.
The profile recorded no calls from October 2025 to January 2026. Calls were first recorded on 11 February 2026. With no ads running, the profile recorded 60 calls from June to October 2026, 10 to 16 in most months.
| Measure | May–July 2026 | August–October 2026 | Change |
|---|---|---|---|
| Profile views | 779 | 1,216 | +56% |
| Direction requests | 185 | 266 | +44% |
| Calls | 30 | 40 | +33% |
| Website clicks | 9 | 16 | +7 |
| Generic searches that showed the profile (at least) | 135 | 242 | +79% |
Source: Google Business Profile (performance and search terms), read on 10 November 2026. No Google Ads ran in these months. Google hides search terms used by fewer than 15 people in a month, so the search figures are lower bounds. Generic searches leave out any that name the studio.
The numbers behind this chart
| Month | Profile views | Direction requests | Calls |
|---|---|---|---|
| May 2026 | 297 | 77 | 10 |
| Jun 2026 | 263 | 59 | 10 |
| Jul 2026 | 219 | 49 | 10 |
| Aug 2026 | 402 | 76 | 15 |
| Sep 2026 | 336 | 108 | 9 |
| Oct 2026 | 478 | 82 | 16 |
Found through generic "car wash" searches
From October 2025 to October 2026, generic searches showed the profile at least 2,797 times. Almost all of them were "car wash near me" or "car wash". Searches naming the studio stayed small: Google reported 44 in December 2025 and 21 in February 2026, and fewer than 15 in other months.
| Search term | October 2025–April 2026 (ads running) | June–October 2026 (no ads) |
|---|---|---|
| car wash near me | 1,041 | 203 |
| car wash | 933 | 112 |
| Other generic searches (car washing near me, car accessories near me, garage near me and others) | 446 | 0 reported |
| All generic searches | 2,420 | 315 |
Source: Google Business Profile (search terms, monthly), read on 10 November 2026. Terms searched by fewer than 15 people in a month count as 0, so these are lower bounds. May 2026 (62 searches) is in neither column.
| Month | Cost | Clicks | Impressions |
|---|---|---|---|
| Oct 2025 (from 9 Oct) | ₹3,662 | 1,219 | 12,685 |
| Nov 2025 | ₹4,814 | 677 | 11,685 |
| Dec 2025 | ₹5,000 | 1,251 | 9,840 |
| Jan 2026 | ₹4,830 | 1,366 | 10,258 |
| Feb 2026 | ₹7,605 | 1,817 | 13,266 |
| Mar 2026 | ₹7,516 | 1,952 | 14,979 |
| Apr 2026 (to 20 Apr) | ₹5,056 | 1,787 | 13,856 |
| October 2025–April 2026 | ₹38,483 | 10,069 | 86,569 |
What else changed, and what didn't work
- Ads drove most of the peak. Google Ads ran from 9 October 2025 to 20 April 2026, so the figures for those months include actions from ads. In the week the ads stopped, weekly direction requests fell from 187 to 30.
- The peak hasn't come back. Direction requests were 82 in October 2026, against 543 in April 2026 (Google Business Profile).
- Website clicks stayed flat. The profile sent 21 website clicks in October 2025 and 21 across June–October 2026 (Google Business Profile).
- Detailing searches are still small. Almost every search that showed the profile was for a car wash. Searches for detailing, ceramic coating or PPF each stayed under Google's 15-a-month reporting threshold.
Figures checked on 10 November 2026.
More work
- Local SEO
JobStation
Calls 146 → 411
Calls 146 → 411 (+182%) and profile views 5,048 → 29,596 (5.9×) (Jun–Oct 2025 vs 2026)
Calls - SEO · Local SEO
Aditya Hospital, Rewari
Direction requests up 57%
Direction requests up 57%: 4,029 → 6,343 (Jun–Oct 2025 vs 2026); Maps profile views 6,256 → 13,592
Direction requests - Performance marketing
Aditya Hospital, Rewari
1,557 phone taps and calls credited to Google Ads and 1,709 clicks on the online appointment link
1,557 phone taps and calls credited to Google Ads and 1,709 clicks on the online appointment link (Feb–Oct 2026)
Calls from the Business Profile
Ready tobe seen?
Tell us what you sell and where. We check your Google listing, website, ads and AI answers for free, and tell you what to fix first, within [two working days].
Get visible[email protected] · +91 63544 29800 · WhatsApp