Custom Next.js eyewear store with India and US storefronts.
WowEye is a Gujarat-based online optical store selling sunglasses, eyeglasses, prescription and contact lenses, watches and cameras across India. We built its custom Next.js storefront: brand, shape and gender menus, filtered collections with FAQ sections, detailed frame specifications on product pages, lens collections, an eight-currency selector and a separate US storefront.
- Client
- WowEye
- Industry
- Ecommerce and retail
- What we built
- ecommerce store
- Built with
- Custom Next.js (App Router)

What we built
We designed and built a custom Next.js storefront for WowEye: mega menus that sort sunglasses, eyeglasses, lenses, contact lenses, watches and cameras by shape, gender and brand; collection pages with filters, eight sort options and FAQ sections; product pages with frame measurements, a size diagram, specifications, bank offers and dispatch times; single-vision and progressive lens collections; an eight-currency selector and a US storefront; and blog, offers, reviews and WhatsApp chat.
Key features
- Aviator sunglasses collection of 207 products with gender, shape, colour, lens polarisation and frame filters, eight sort options and an FAQ section
- Product page with a size-guide diagram (lens width, bridge, temple), frame specifications, UPI and card offers and dispatch time
- Progressive lens collection of 14 lenses from Essilor, Hoya and Zeiss
- Separate US storefront with prices in US dollars
- Mega menus by shape, gender and brand across sunglasses, eyeglasses, lenses, contact lenses, watches and cameras, with an INR, AED, AUD, CAD, EUR, GBP, SAR and USD currency selector
Results in this industry
- Local SEO
Chashmish Eye Wear Studio
Profile views 13,351 → 24,448
Profile views 13,351 → 24,448 (+83%) and direction requests 909 → 1,237 (+36%), two listings (Jun–Oct 2025 vs 2026)
Profile views - Local SEO
Divine The Gadget Lounge
Calls 2 → 154 and direction requests 203 → 1,013
Calls 2 → 154 and direction requests 203 → 1,013 (5×) (Jun–Oct 2025 vs 2026)
Direction requests - Local SEO
Eye Crony Optics
Calls 158 → 361
Calls 158 → 361 (2.3×) and profile views 3,369 → 16,571 (4.9×) (Jun–Oct 2025 vs 2026)
Calls
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