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Calls 17 → 95, direction requests 312 → 657.

Zero Dimensions manages the Google Business Profiles of Mistri At FINEST, a reclaimed teak wood furniture maker in Ahmedabad and Gandhinagar. From June to October 2026 the two listings recorded 95 calls, up from 17 in the same months of 2025 (source: Google Business Profile).

Client
Mistri At FINEST
Industry
Ecommerce and retail
Services
Local SEO
Result
Calls 17 → 95, direction requests 312 → 657 (+111%) and profile views 923 → 6,642, two listings (Jun–Oct 2025 vs 2026)
A long solid wood dining table with a bench and chairs under four pendant lamps, in Mistri At FINEST’s showroom

Zero Dimensions manages the Google Business Profiles of Mistri At FINEST, a reclaimed teak wood furniture maker in Ahmedabad and Gandhinagar. From June to October 2026 its two listings recorded 95 calls, up from 17 in the same months of 2025 (source: Google Business Profile).

The challenge

Mistri At FINEST makes custom furniture from reclaimed teak wood. Its workshop is in an industrial estate near Gandhinagar, a drive from the Ahmedabad neighbourhoods where most of its buyers live. In June–October 2025, only the workshop listing was active on Google. It was seen 923 times and recorded 17 calls, 312 direction requests and 18 website clicks in those five months.

Few people found it by searching for furniture. In those months the listing turned up in at least 267 searches that didn't name the business, and all of them were for "mistri" (craftsman) or "mistri near me". None were for teak or reclaimed wood.

What we did

Put an Ahmedabad listing to work next to the workshop

Mistri At FINEST's Ahmedabad listing, at Kadamb Complex on Judges Bungalow Road in Bodakdev, records its first activity in January 2026. Since then we have run it and the Gandhinagar workshop listing as one system. Buyers in the city now see a nearby address as well as the workshop.

One name and one category on both listings

Both listings show the same name, "Mistri At FINEST - Reclaimed Teak Wood Furniture", and the same primary category, Furniture Manufacturer. Someone searching in either city sees the same business and what it makes.

A landing page for reclaimed wood furniture

Both listings link to a reclaimed wood furniture page for Mistri At FINEST, which Zero Dimensions designed and built. The page covers custom work, handcrafted pieces and why reclaimed wood lasts, with buttons to request a quote and download the catalogue.

Results

Calls up from 17 to 95

From June to October 2026 the two listings recorded 95 calls, against 17 in the same months of 2025: 78 more, or 5.6 times as many. The Ahmedabad listing brought 76 of them, and every month from June to October 2026 had 13 or more calls. In 2025 no month had more than 8.

Calls from Mistri At FINEST's Business Profiles, by month, June 2025 to October 2026
MonthAhmedabadGandhinagarBoth listings
Jun 2025044
Jul 2025011
Aug 2025022
Sep 2025088
Oct 2025022
Nov 2025033
Dec 2025022
Jan 2026011
Feb 2026055
Mar 2026151227
Apr 2026099
May 20264812
Jun 202616117
Jul 2026181230
Aug 202615217
Sep 202617118
Oct 202610313
June–October 202501717
June–October 2026761995
Changenew listing+2 (+12%)+78 (+459%)

Source: Google Business Profile (call-button taps, added up by month), read on 10 November 2026. The figures include calls from Google Ads for February–September 2026.

0102030Jun 2025OctDecFebAprJunOct 2026Ahmedabad listing activeGoogle Ads startLast month of ads13Jun 2025: Calls (both listings) 4Jul 2025: Calls (both listings) 1Aug 2025: Calls (both listings) 2Sep 2025: Calls (both listings) 8Oct 2025: Calls (both listings) 2Nov 2025: Calls (both listings) 3Dec 2025: Calls (both listings) 2Jan 2026: Calls (both listings) 1Feb 2026: Calls (both listings) 5Mar 2026: Calls (both listings) 27Apr 2026: Calls (both listings) 9May 2026: Calls (both listings) 12Jun 2026: Calls (both listings) 17Jul 2026: Calls (both listings) 30Aug 2026: Calls (both listings) 17Sep 2026: Calls (both listings) 18Oct 2026: Calls (both listings) 130102030Jun 2025OctFebJunOct 2026Ahmedabad listing activeGoogle Ads startLast month of ads13
Calls from Mistri At FINEST's two Business Profiles combined, each month, June 2025 to October 2026: 17 in June–October 2025 and 95 in June–October 2026, 76 of them from the Ahmedabad listing. Markers show the Ahmedabad listing's first month of activity and the February–September 2026 Google Ads run. Source: Google Business Profile, as reported by Google; data pulled on 10 November 2026.
The numbers behind this chart
MonthCalls (both listings)
Jun 20254
Jul 20251
Aug 20252
Sep 20258
Oct 20252
Nov 20253
Dec 20252
Jan 20261
Feb 20265
Mar 202627
Apr 20269
May 202612
Jun 202617
Jul 202630
Aug 202617
Sep 202618
Oct 202613

Direction requests more than doubled

Direction requests rose from 312 in June–October 2025 to 657 in June–October 2026: 345 more, up 111%. The Gandhinagar workshop alone went from 312 to 424, up 36%, and the Ahmedabad listing added 233.

Direction requests from Mistri At FINEST's Business Profiles, by month, June 2025 to October 2026
MonthAhmedabadGandhinagarBoth listings
Jun 202506262
Jul 202504545
Aug 202507474
Sep 202507575
Oct 202505656
Nov 202504747
Dec 202507777
Jan 2026128092
Feb 202636102138
Mar 2026366096
Apr 20268185166
May 20264873121
Jun 20265678134
Jul 20265298150
Aug 2026365591
Sep 202657108165
Oct 20263285117
June–October 20250312312
June–October 2026233424657
Changenew listing+112 (+36%)+345 (+111%)

Source: Google Business Profile (direction requests, added up by month), read on 10 November 2026. The figures include actions from Google Ads for February–September 2026.

050100150200Jun 2025OctDecFebAprJunOct 2026Ahmedabad listing activeGoogle Ads startLast month of ads117Jun 2025: Direction requests (both listings) 62Jul 2025: Direction requests (both listings) 45Aug 2025: Direction requests (both listings) 74Sep 2025: Direction requests (both listings) 75Oct 2025: Direction requests (both listings) 56Nov 2025: Direction requests (both listings) 47Dec 2025: Direction requests (both listings) 77Jan 2026: Direction requests (both listings) 92Feb 2026: Direction requests (both listings) 138Mar 2026: Direction requests (both listings) 96Apr 2026: Direction requests (both listings) 166May 2026: Direction requests (both listings) 121Jun 2026: Direction requests (both listings) 134Jul 2026: Direction requests (both listings) 150Aug 2026: Direction requests (both listings) 91Sep 2026: Direction requests (both listings) 165Oct 2026: Direction requests (both listings) 1170100200Jun 2025FebOct 2026Ahmedabad listing activeGoogle Ads startLast month of ads117
Direction requests from Mistri At FINEST's two Business Profiles combined, each month, June 2025 to October 2026: 312 in June–October 2025 and 657 in June–October 2026, with the Gandhinagar workshop going from 312 to 424. Markers show the Ahmedabad listing's first month and the February–September 2026 Google Ads run. Source: Google Business Profile, as reported by Google; data pulled on 10 November 2026.
The numbers behind this chart
MonthDirection requests (both listings)
Jun 202562
Jul 202545
Aug 202574
Sep 202575
Oct 202556
Nov 202547
Dec 202577
Jan 202692
Feb 2026138
Mar 202696
Apr 2026166
May 2026121
Jun 2026134
Jul 2026150
Aug 202691
Sep 2026165
Oct 2026117

Website clicks up from 18 to 71

Clicks from the listings to the website rose from 18 in June–October 2025 to 71 in June–October 2026: 53 more, almost four times as many. The Ahmedabad listing brought 43 of them, and the Gandhinagar listing went from 18 to 28.

Website clicks from Mistri At FINEST's Business Profiles, by month, June 2025 to October 2026
MonthAhmedabadGandhinagarBoth listings
Jun 2025033
Jul 2025066
Aug 2025044
Sep 2025022
Oct 2025033
Nov 202501010
Dec 2025022
Jan 2026055
Feb 202681725
Mar 20269413
Apr 202611516
May 202617724
Jun 202661218
Jul 202611718
Aug 20268311
Sep 202616420
Oct 2026224
June–October 202501818
June–October 2026432871
Changenew listing+10 (+56%)+53 (+294%)

Source: Google Business Profile (website-link clicks, added up by month), read on 10 November 2026. The figures include actions from Google Ads for February–September 2026.

Seen 6,642 times, and found by people looking for a mistri or teak wood

The two listings were seen 6,642 times on Google Search and Maps from June to October 2026, against 923 times a year earlier. The Ahmedabad listing was seen 4,854 times, and the Gandhinagar workshop's views nearly doubled, from 923 to 1,788. Searches that showed the listings without naming the business rose from at least 267 to at least 2,012. They now include product searches: "teak wood" (at least 273), "teak wood furniture" (at least 44) and "furniture mistri near me" (at least 36), none of which showed the listings in June–October 2025.

Profile views on Google Search and Maps, by month, June 2025 to October 2026
MonthAhmedabadGandhinagarBoth listings
Jun 20250194194
Jul 20250166166
Aug 20250197197
Sep 20250165165
Oct 20250201201
Nov 20250319319
Dec 20250306306
Jan 2026110254364
Feb 2026331443774
Mar 20264376551,092
Apr 20265565231,079
May 2026471393864
Jun 20267123831,095
Jul 20269253641,289
Aug 20261,1553231,478
Sep 20261,4613481,809
Oct 2026601370971
June–October 20250923923
June–October 20264,8541,7886,642
Changenew listing+865 (+94%)+5,719 (+620%)

Source: Google Business Profile (profile views on Search and Maps, desktop and mobile, added up by month), read on 10 November 2026. The figures include views from Google Ads for February–September 2026.

Searches that showed the listings without naming Mistri At FINEST, June–October 2025 and June–October 2026 (at least)
Search termJune–October 2025June–October 2026
mistri1941,196
mistri near me73409
teak wood0273
teak wood furniture044
furniture mistri near me036
mistry near me036
mistry furniture018
All searches not naming the business2672,012

Source: Google Business Profile (search terms, both listings, added up by month), read on 10 November 2026. Google hides search terms used by fewer than 15 people in a month, so these are lower bounds. Searches for the business name, its address or a nearby landmark are left out. In June–October 2026 a further 60 search terms below Google's threshold also showed the listings.

05001,0001,5002,000Jul 2025OctJan 2026AprJulOct 2026Ahmedabad listing activeGoogle Ads startLast month of ads971Jun 2025: Profile views (both listings) 194Jul 2025: Profile views (both listings) 166Aug 2025: Profile views (both listings) 197Sep 2025: Profile views (both listings) 165Oct 2025: Profile views (both listings) 201Nov 2025: Profile views (both listings) 319Dec 2025: Profile views (both listings) 306Jan 2026: Profile views (both listings) 364Feb 2026: Profile views (both listings) 774Mar 2026: Profile views (both listings) 1,092Apr 2026: Profile views (both listings) 1,079May 2026: Profile views (both listings) 864Jun 2026: Profile views (both listings) 1,095Jul 2026: Profile views (both listings) 1,289Aug 2026: Profile views (both listings) 1,478Sep 2026: Profile views (both listings) 1,809Oct 2026: Profile views (both listings) 97101,0002,000Jun 2025FebOct 2026Ahmedabad listing activeGoogle Ads startLast month of ads971
Profile views on Google Search and Maps for Mistri At FINEST's two Business Profiles combined, each month, June 2025 to October 2026: 923 in June–October 2025 and 6,642 in June–October 2026. Markers show the Ahmedabad listing's first month and the February–September 2026 Google Ads run. Source: Google Business Profile, as reported by Google; data pulled on 10 November 2026.
The numbers behind this chart
MonthProfile views (both listings)
Jun 2025194
Jul 2025166
Aug 2025197
Sep 2025165
Oct 2025201
Nov 2025319
Dec 2025306
Jan 2026364
Feb 2026774
Mar 20261,092
Apr 20261,079
May 2026864
Jun 20261,095
Jul 20261,289
Aug 20261,478
Sep 20261,809
Oct 2026971
Search termGandhinagar, June–October 2025Gandhinagar, June–October 2026Ahmedabad, June–October 2026
mistri194405791
mistri near me73+65+344
teak wood00273
teak wood furniture0044+
furniture mistri near me0036+
mistry near me0036+
mistry furniture0018+
The seven searches above (not naming the business)267+470+1,542+
The search terms with a Google count that showed each Mistri At FINEST listing: the Gandhinagar workshop in June–October 2025 and 2026, and the Ahmedabad listing in June–October 2026 (it had no activity before January 2026). These are Google's monthly search-term counts. A + means at least one month was below Google's threshold, so the figure is a minimum. Source: Google Business Profile, as reported by Google; data pulled on 10 November 2026.

What else changed, and what didn't work

  • Most of the rise came from the Ahmedabad listing. Its first recorded activity is in January 2026. In June–October 2026 it brought 76 of the 95 calls, 233 of the 657 direction requests and 4,854 of the 6,642 views.
  • Calls at the workshop didn't grow. The Gandhinagar listing recorded 17 calls in June–October 2025 and 19 in June–October 2026. Its direction requests did rise, from 312 to 424.
  • Google Ads ran alongside. Google search ads for the furniture and for carpets ran from February to September 2026 and spent ₹47,118 in all (Google Ads). The Business Profile figures include ad-driven actions for those months, and they were not subtracted. After the ads stopped, the Ahmedabad listing's views fell from 1,461 in September to 601 in October 2026.
  • "Mistri" is also part of the name. The word means a craftsman or carpenter, and it is also the first word of the business name. Some of the 1,196 "mistri" searches may have been people looking for the business itself.

Figures checked on 10 November 2026.

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